Remote Marketing Media Planner and Buyer
Company: VirtualVocations
Location: Saint Petersburg
Posted on: May 14, 2022
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Job Description:
A global marketing firm is in need of a Remoter Marketing Media
Planner and Buyer.
Core Responsibilities of this position include:
Co-developing a direct response strategy to drive KPIs in targeted
census tracts during the campaign period
Preforming campaign that is expected to begin March/April and run
10 - 12 weeks
Developing a cross-channel (digital, OOH, print, broadcast) media
mix strategy/budget recommendation to achieve client goals
Required Skills:
Ability to help client understand normal ad performance for each
venue and ability to achieve Return on Marketing Investment
Ability to help negotiate ad rates, determine best placement of
each ad
Ability to make sure each ad purchase falls in line with approved
budget
Ability to use analytics systems to track and report ad
performance
Keywords: VirtualVocations, St. Petersburg , Remote Marketing Media Planner and Buyer, Advertising , Saint Petersburg, Florida
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